Pure. Potent.
Zero Waste Beauty.

The Welcome Kit

Try travel sizes of some of our best sellers, curated for all skin types in compostable + earth friendly packaging.

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DATE NUT BRûlée

Our all-time cult favorite miracle balm for head to toe moisture (and cleansing!) is back in stock. Get it now before it's gone again.

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Proven results.

250+ 5 Star Reviews. Our awarding winning beauty oil. Glow-inducing plum serum instantly hydrates parched, dry skin, chapped lips and damaged hair.

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Good for you

Pure products. Powerful results.

Good for the planet

Sustainably and ethically sourced. 100% waterless.

Good for your wallet

Multi-tasking, long-lasting, and never diluted.

Serums for all skin types.

Pure. Potent. Powerful. Shop The Elixirs.

plum elixir

A rejuvenating superfood serum for an instant hydrating glow.

for dry skin

tea seed elixir

Combo skin’s key to a clear + dewy complexion.

For combo skin

Pank plum elixir

We did a collab with our favorite beauty podcast.

for all skin types

Chamomile Lavender Water

A makeup remover and toner in one, crafted from two of nature’s most zen-inducing ingredients: chamomile and lavender.

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Aloe Blueberry Jelly

A savior for oily, combination or sunburned skin, Aloe Blueberry Jelly is the quintessential lightweight, gel moisturizer. And there’s no water, no filler—just pure aloe vera juice for your skin to drink up.

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Press Love

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Winner: Sustainability Excellence Award

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Winner: Best Face Oil.
It's super nourishing and reparative... my skin drinks it right up.

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Honey, my oil is my passion. Okay? Let me tell you. This Plum Elixir from LOLI is a complete must-have.

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The beauty brand that literally won the internet - Awarded for Social Good 🏆

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Dear global citizens: The secret to saving our reefs and oceans, our forests and trees, is to do so with actions, not words. It all starts with your routine.

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Honorable Mention: Fast Company’s Innovation By Design Awards 2018, Fashion and Beauty 🏆

Our Promise

We Make It Safe

Zero Waste Beauty™. The world's first sustainable + certified MADE SAFE® organic beauty brand. Now that’s super(food) idea. But we didn’t stop there. Upcycled food-grade-ingredients. Reusable, 100% certified compostable packaging. Earth friendly. People free.

We believe beauty begins the moment you stir it up.™

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